Unparalleled audience scale and accuracy, powered by world-class research.
Monitoring the viewership behavior of 6,000 US respondents per week for over 13 years, the Ipsos TV Dailies survey is the longest running TV research initiative in the US - and it is now powering the highest fidelity viewership-based audiences available. Ready to activate on your platform of choice.
Tracking the daily alcohol consumption of over 13,000 consumers across all categories since 2011, the longest-running drinking behavior survey in North America is now powering the most robust behavioral segments available.
Ipsos Alcohol x RevOptimal segments allow you to target on insights that POS data can't provide - what, why, and how often people drink. Available for immediate activation on dozens of channels.
Ipsos Essentials monitors the attitudes, emotions, and behaviors of nationally representative respondents on key issues: politics, inflation, climate change, equality, and more.
Meaningfully connect with consumers as they face a changing world with powerful syndicated and custom segments.
Built from the insights of the world's largest and longest-running survey tracking luxury consumers, Ipsos x RevOptimal Affluent Audiences are now available for immediate activation. The attitudes, preferences, and consumption behaviors of trendsetters, big spenders, opinion leaders, and high net worth individuals are available everywhere you are buying media.
Ready to supercharge your ROAS?