Unparalleled audience scale and accuracy, powered by world-class research.

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Syndicated and Custom Audiences

From BritBox subscribers to Chase Sapphire cardholders, select from thousands of pre-built segments or contact us for 24-hour delivery of custom audiences.

Identity-First, Privacy-Forward

All audience segments are built from known online and offline identifiers - maximizing omni-channel reach while maintaining privacy and never using 3rd-party cookies.

Refreshingly
Up to Date

Ditch stale segment data and maximize your advertising spend by leveraging the only digital audiences with daily behavioral observance and profile attribute updates.

Ipsos TV Dailies

Monitoring the viewership behavior of 6,000 US respondents per week for over 13 years, the Ipsos TV Dailies survey is the longest running TV research initiative in the US - and it is now powering the highest fidelity viewership-based audiences available. Ready to activate on your platform of choice.

    •  24k TV watchers surveyed each month
       850+ shows tracked across linear and CTV
       350+ syndicated segments available
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    Alcohol Consumption Tracker

    Tracking the daily alcohol consumption of over 13,000 consumers across all categories since 2011, the longest-running drinking behavior survey in North America is now powering the most robust behavioral segments available.

    Ipsos Alcohol x RevOptimal segments allow you to target on insights that POS data can't provide - what, why, and how often people drink. Available for immediate activation on dozens of channels.

    •  13k drinkers surveyed each month
       2k alcohol brands tracked
       Syndicated and custom audiences available
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    Ipsos Essentials

    Ipsos Essentials monitors the attitudes, emotions, and behaviors of nationally representative respondents on key issues: politics, inflation, climate change, equality, and more.

    Meaningfully connect with consumers as they face a changing world with powerful syndicated and custom segments.

    •  Nationally representative, always-on survey
       Inflation, ESG, AI, climate change, and dozens of other key issues
       Syndicated and custom audiences available
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    Available on Dozens of Activation Channels

    Ready to supercharge your ROAS?

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